5 email templates for fitness studios

If you own a fitness studio, emailing is likely to be an essential part of your marketing and communication strategy with your clients. Whether it's welcoming new members, confirming class bookings or announcing new activities at your studio, email can be an effective tool for keeping your clients informed and motivated.  

However, it can be difficult to know where to start when it comes to writing an effective email. In this post, we present 5 email templates you can use for different situations in your fitness studio. From booking confirmations to a referral campaign, these templates will help you create effective and professional emails for your fitness business.

5 email templates for your fitness studio 

Welcoming a new customer:

Subject: Welcome to [Name of your fitness studio]! 

Dear [Client Name], 

On behalf of the entire team at [Name of your fitness studio], we want to welcome you to our fitness community. We are very excited to have you as part of our family and look forward to helping you reach your health and wellness goals. 

Our goal is to provide you with a unique fitness experience that allows you to enjoy the process while staying fit and healthy. We pride ourselves on offering a wide range of services and activities, from one-on-one training to group classes, with the intention of meeting your personal needs and preferences. 

In addition, we assure you that our team of trainers and staff are highly qualified and committed to providing you with comprehensive and personalized support. If you have any questions or need help at any time, don't hesitate to contact us. We are here to help you. 

We encourage you to explore all that our fitness studio has to offer and make the most of your membership. We're sure you'll love being a part of our community and hope to see you soon at our facility. 

Thank you for choosing us as your training location! 

Sincerely yours, 

[Your name] [Name of your fitness studio].

Confirm a class booking

Subject: Confirmation of class reservation at [Name of your fitness studio]. 

Dear [Client Name], 

Thank you for reserving your spot in [Class Name] at [Name of your fitness studio]. We are excited to have you as part of our fitness community and look forward to seeing you soon at our facility. 

We confirm that your reservation for the [Class Name] class on [Class Date] at [Class Time] has been successfully completed. 

Please remember to arrive at least 15 minutes before the class so that you can register and prepare properly. If you need to cancel your reservation, please do so at least 24 hours in advance so that we can give another member the opportunity to attend the class. 

If you have any questions or need assistance at any time, please do not hesitate to contact us. We are here to help you. 

Thank you for choosing [Name of your fitness studio] as your training location! 

Sincerely, 

[Your name] [Name of your fitness studio].

Subject: New activity at [Name of your fitness studio]! 

Dear [Client Name], 

At [Name of your fitness studio], we are always looking for new ways to keep you active and motivated. That's why we are pleased to announce that as of [Activity Start Date], we will be offering an exciting new activity: [Activity Name]. 

[Activity description]: [This is where you can detail the highlights and benefits of the new activity, including what members can expect and how the activity can contribute to their physical and mental well-being]. 

We are excited to offer this new activity and hope you will join us in trying it out. [Here you can add any relevant information about activity schedules, pricing, etc.] 

If you have any questions or need help reserving your spot, don't hesitate to contact us. We are here to help you. 

Thank you for choosing [Name of your fitness studio] as your training location! 

Sincerely, 

[Your name] [Name of your fitness studio].

Referral campaign

Subject: Invite your friends to join [Name of your fitness studio] and get great benefits 

Dear [Client Name], 

At [Name of your fitness studio], we value your loyalty and commitment to your health and wellness. That's why we want to give you the opportunity to share the benefits of our fitness studio with your friends and family, and at the same time get great benefits for doing so. 

Do you know someone who is looking to improve their fitness and lead a healthier lifestyle? Invite them to join [Name of your fitness studio] and get the following benefits: 

If your friend joins and mentions your name, you'll get [Detail here the reward or incentive you offer your members for bringing referrals] The more friends you invite, the more benefits you'll get! 
Your friend will also receive [Detail here any special offers that are available to new members, such as registration discounts, free classes, etc.] as part of their membership. 

At [Name of your fitness studio], we pride ourselves on providing a welcoming and friendly environment for our members, and would love to have your friends and family as part of our fitness community. 

If you have any friends interested in joining or need help inviting someone, feel free to contact us. We're here to help. 

Thank you for being a part of [Name of your fitness studio] and we look forward to seeing you at our facility soon! 

Sincerely, 

[Your name] [Name of your fitness studio]

Membership cancellation

Subject: Confirmation of membership cancellation at [Name of your fitness studio]. 

Dear [Client Name], 

We are very sad to see that you have decided to cancel your membership at [Name of your fitness studio]. We want you to know that we greatly appreciate the time you spent with us and that you will always be welcome at our facility. 

We confirm that your membership has been cancelled effective [Date of cancellation]. 

If there is anything we can do to improve your experience at [Name of your fitness studio] or if you would like to share the reasons for your cancellation, please do not hesitate to contact us. We are open to hearing any feedback you have for us. 

Remember, if you decide to rejoin our fitness community in the future, we will always be here to help you reach your health and wellness goals. 

Thank you for being a part of [Name of your fitness studio] and we wish you all the best in your future fitness goals! 

Sincerely, 

[Your name] [Name of your fitness studio].