Manage bookings, keep track of payments, have a complete database of clients and potential clients, send emails to all your clients... Do you need a software to help you do all that in your Pilates studio? Then you've hit the nail on the head: in this post we tell you how you can choose the best software for your Pilates studio, have your own App and manage your business in a simple way.
Without a doubt, using software in your Pilates studio is not only advantageous, but necessary. Surely you use technology every day for thousands of things: from communicating with your clients to posting on social networks, there are Apps for everything and there are also Apps perfect for managing your Pilates studio.
- A Pilates studio software will make it easier to manage bookings. This is not only an advantage for you, who will know in advance who is coming to the class and how many classes they still have to spend, but it is also an advantage for your clients. They are assured of their spot and don't miss a class if they have to cancel.
- Another advantage of having a Pilates studio software is the management of collections. Whether your business model is based on memberships or if you prefer to sell class vouchers, you can charge directly from the App (your clients pay by card) or simply update the status of their accounts.
- Many of the clients who come to Pilates have back problems, so it is essential that you have a database in which you can include medical reports or previous pathologies of your clients, so you don't get confused and have all the information available.
- In short, you will save a lot of time if you have a software for Pilates studios.
There are three requirements that are indispensable for a Pilates studio software: it has to be easy to use for you, it has to be easy to use for your clients and it has to be affordable, i.e. it has to make you more money than you invest.
I recommend that you consider the following points:
Ease of use.
Obviously, if a software is complex to use, it will make you waste more time than you save. If your customers download an App and have difficulties to book a session or pay for a lesson voucher, they are likely to see it as a handicap and even make them unsubscribe.
That's why usability is a must. You have to have a simple software, adapted to your business model and intuitive, that is, without the need for a tutorial you can use it.
The functionalities your Pilates studio needs
When you are looking for Pilates software, you want it to have all the features your studio needs. These are the ones that most Pilates studios require and value:
✔️ Class booking.
✔️ Automated payment management and payments through the App.
✔️ Possibility of offering individual classes or sessions with other professionals: massages, physiotherapy sessions, etc.
✔️ Possibility to offer workshops and trainings through the App.
✔️ Announce news from the App and by email.
✔️ Create virtual sessions for customers who cannot come in person to the studio.
✔️ Creation and management of a website without third party assistance.
Affordable price without added costs.
There are many types of software and a priori most of them seem affordable. However, many of these programs offer limited functionalities for the most affordable version and go up in price as we need to unlock functionalities that we really need in our business.
At Trainingym we believe that this strategy does not help our clients, that is why our pricing is transparent and we do not ask for any kind of permanence. This way, our clients only stay with us because they are satisfied - and not because they are forced to.
In addition, they can take a free trial to see how their business would be configured, try out the different interfaces and resolve any doubts before contracting our software for Pilates studios.
Aside from online booking management and marketing tools, there are a number of key features that the best Pilates software has to ensure your business runs smoothly. From client management to online class delivery solutions, Trainingym's Pilates studio software has all the functionality your Pilates studio needs.
Detailed reporting with artificial intelligence
Our software has algorithms (mathematical formulas) that help you better manage your Pilates business. For example, you can predict which clients are at risk of dropping out.
In addition, you will be able to see every month all your business figures at a glance. This way, you can make decisions based on data... and not just on your intuition! With Trainingym managing a business doesn't require long hours in front of paperwork and evenings spent at the calculator.
Offer bonuses and memberships
Many Pilates studios work with memberships, that is, with monthly fees that clients pay for attending a certain number of classes.
However, another interesting business alternative is to offer class vouchers with a limited expiration date. Perhaps there are clients who can't commit to going every month or who are just passing through town, but they can leave you with a good amount of income at the end of the month.
With Trainingym, you can offer bonuses and manage them from the App: you won't have to remember how many classes each client has spent.
Deliver online classes from your App
There's nothing like an in-person class, but what happens when clients can't come to your center? Or when they move to another city, but still want to enjoy your classes?
Well, with your Trainingym App it's very simple: you can offer virtual classes, recorded by you or selected from our library. You decide if you charge them to your clients as an extra, if you include them in your monthly fee or if you give them away for Christmas.
Improve communication with your clients
With Trainingym you can communicate with your clients in a much more professional way, without resorting to WhatsApp groups or posters wallpapering your Pilates studio. Through the App, you can send push notifications to your clients or put up "virtual posters" from the main screen of your Pilates studio's App.
In addition, you can send mass emails to announce news and offers. Our recommendation is that you keep the emails of all your old clients or interested people who have left their data, and impact them with special offers or specific activities.
Control payments through the App
One of the headaches for Pilates studio owners is to control payments and not spend the first half of the month chasing clients to pay their fees. With Trainingym you have two ways to do this (and both are very simple).
The first is to automate payments through the Trainingym App. Your customers can pay directly with their credit card, just like they do with any online purchase. Of course, this is done through a totally secure payment gateway used by large companies around the world.
The second is to charge as you see fit (cash, Bizum, transfer, remittance...) and mark in your software which customers have paid and which have not.
You can set up a rule so that customers who have not paid are blocked from booking classes... They won't forget any more!
To sum up
The best Pilates studio software will offer a wide range of features to help you run your business. It should make it easy for you to set up and manage memberships, online classes, manage bookings and communicate with clients. Trainingym's Pilates studio management software offers all this and more.
But as we know that technology is sometimes complicated and that a picture is worth a thousand words, here is the link so you can book a free session with a consultant who is an expert in digitizing Pilates studios and is sure to answer all your questions.